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Privacy Policy

Last Updated: 2/10/2025

1. Introduction
Welcome to Laterem ("Company," "we," "our," "us"). Your privacy is important to us. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our website (www.laterem.com) and interact with our eCommerce services, including our physical showroom.

By using our website and services, you agree to the terms of this Privacy Policy.

2. Information We Collect
We may collect the following types of personal information:

  • Personal Identifiable Information (PII): Name, email address, phone number, billing and shipping addresses.

  • Payment Information: Payment details processed securely by third-party payment providers.

  • Account Information: If you create an account, we collect your username, password, and order history.

  • Browsing Information: IP address, browser type, device information, cookies, and usage data.

  • Showroom Visit Information: If you visit our physical showroom, we may collect contact details and preferences for a personalized shopping experience.

3. How We Use Your Information
We use the information collected to:

  • Process and fulfill your orders.

  • Provide customer support and respond to inquiries.

  • Improve our website, services, and marketing strategies.

  • Personalize your shopping experience.

  • Send promotional emails and updates (with your consent).

  • Prevent fraud and enhance security.

  • Comply with legal and regulatory requirements.

4. How We Share Your Information
We do not sell your personal data. However, we may share your information with:

  • Service Providers: Payment processors, shipping companies, and marketing tools to facilitate transactions.

  • Legal Compliance: When required by law or to protect our rights.

  • Business Transfers: In case of mergers, acquisitions, or asset sales.

5. Cookies and Tracking Technologies
We use cookies and similar technologies to enhance your experience. These include:

  • Essential Cookies: Required for website functionality.

  • Analytics Cookies: Help us understand site traffic and usage.

  • Marketing Cookies: Used for personalized advertising.

You can manage cookie preferences in your browser settings.

6. Data Security
We implement appropriate security measures to protect your personal data. However, no method of transmission over the internet is 100% secure.

7. Your Rights and Choices
Depending on your location, you may have the right to:

  • Access, update, or delete your personal information.

  • Opt-out of marketing communications.

  • Restrict or object to data processing.

  • Request data portability.

To exercise these rights, contact us at [Insert Contact Email].

8. Third-Party Links
Our website may contain links to third-party sites. We are not responsible for their privacy practices.

9. Changes to This Policy
We may update this Privacy Policy periodically. We will notify users of significant changes via email or website notice.

10. Contact Us
For questions about this Privacy Policy, contact us at:

Laterem
Website: www.laterem.com
Email: info@laterem.com
Phone: (732) 780-6060

Address: 

425 Route 34
Colts Neck, NJ 07722